There are not many shopping days left until Christmas, but gift-buyers won’t just pack shopping centres this Christmas.
Millions will trade heavy lifting, car park rage and queue shuffling for the near-effortless clicking of online shopping.
And some online shoppers won’t even bother turning on a computer to make a purchase – opting to use a smart-phone instead.
Figures show that many consumers are checking product prices on mobile phones before committing to buy.
Google searches sky-rocket for online products, shopping searches are up 29 percent, ”At the moment mobile searches make up one in four online shopping inquiries which will get up to one in three closer to Christmas,”.
Online purchases are certainly growing and the challenge will be that we’re still in a market where not all of our favourite retailers have a fully functional online presence”.
Studies shows online shopping is crossing limits now there are “portable shop windows sitting in consumers’ pockets”.
Online shopping is now a major retail trend in the world, with more and more people choosing to shop online everyday.
The fact is, it’s cheaper to buy online, there is a better range of goods and services, and it’s often the convenience of online shopping that works for time-poor consumers.